Armadello vs Daasity: ecommerce analytics compared.
An honest comparison, from Daasity's own pages checked in November 2026. Both help online retailers understand their data. Armadello adds competitor prices, a monthly scored audit, advice with a £ value, and we set it up with you.
Ecommerce package £500 a month, no limit on online sales. Free until 31 December 2026, then 50% off for life when you join by 31 December.

Armadello and Daasity at a glance.
Armadello
- What it is: business intelligence, analytics and AI insights for ecommerce, marketing and finance data.
- Built for: online retailers, marketing teams, lead generation firms and agencies. Built in the UK for international users.
- Price: Ecommerce package £500 a month, no limit on online sales; Lite from £49. Prices in pounds, dollars and euros.
- AI: Ask Arnie, with a £ value on each recommendation and a button to get the work done.
Daasity
- What it says it is: One platform that connects sales, inventory and marketing.
- Built for: Consumer brands selling direct, on Amazon, wholesale and in retail
- Price: Flat plans from $1,499 a month on its website; Enterprise custom
- AI: Daasity AI Analyst and Daasity MCP Server
What Armadello gives you.
Ready-made ecommerce reports filled with your own data, competitor prices and an AI analyst that explains what to do next. These are the points where Armadello differs most from Daasity, from Daasity's own pages.
A lower starting priceLive
Daasity's website plans started at $1,499 a month when we checked. Armadello's Ecommerce package is £500 a month, and Lite starts at £49.
- Ecommerce package £500 a month
- No limit on online sales
- Free until 31 December 2026 when you join by then
Competitor prices for every productLive
We did not find competitor price monitoring at Daasity. Armadello shows where each product sits against competing retailers.
- Daily Merchant Centre comparison
- Weekly checks on 500 products
- A pricing matrix for each competing retailer

A monthly audit of your advertisingLive
Armadello scores your advertising every month, with every check graded on performance and importance.
- One score out of 100
- Actions in priority order
- Included from the Marketing package up

Recommendations you can act on straight awayLive
Daasity's AI analyst answers questions with benchmark data. Ask Arnie puts a £ value on each recommendation, and the request button sends the work to your agency or our specialists.
- A £ value on each recommendation
- Send the work with one button
- A person approves every change

Set up with you on a live callLive
We connect your store, Merchant Centre and ad accounts with you, so the reports fill in from day one.
- A live set-up call
- No API keys to find yourself
- UK phone support, with a reply within 4 hours
Armadello and Daasity, side by side.
Daasity’s details come from Daasity’s own website, checked on 6 November 2026. “Not found” means we did not find it on their pages, not that it cannot be done.
Features: Armadello and Daasity
| Features | Armadello | Daasity |
|---|---|---|
| Profit by product or channel | Yes | Yes |
| Finance reporting | Yes | Partly |
| Forecasting | Yes | Yes |
| Stock | Yes | Yes |
| Customer analytics | Yes | Yes |
| Competitor prices | Yes | Not found |
| Scored audit | Yes | Not found |
| Alerts | Yes | Partly |
Prices: Armadello and Daasity
| Prices | Armadello | Daasity |
|---|---|---|
| How it is priced | Per package | flat tiers on website; Shopify listing says usage charges based on rolling 3-month average of total revenue |
| Prices a month | £49 to £750 | Flat plans from $1,499 a month on its website; Enterprise custom |
| Currency | Pounds, dollars and euros | USD |
| Free plan | Free to 31 December 2026 | Not found |
| Free trial | 30 days (Lite 14) | 14-day free trial on Shopify App Store listing |
| Set-up | Live set-up call | Strategy, analysis and forecasting services on top of the software |
AI: Armadello and Daasity
| AI | Armadello | Daasity |
|---|---|---|
| AI assistant | Ask Arnie | Daasity AI Analyst and Daasity MCP Server |
| What it does | Explains and recommends, with a £ value | An AI analyst with benchmark data; query your data from ChatGPT or Claude |
| Acting on advice | Request button; a person approves | Explains the figures |
| Use it in your own AI (MCP) | Yes | Yes |
| Mobile app | No, web app | Not found |
Connections: Armadello and Daasity
| Connections | Armadello | Daasity |
|---|---|---|
| Shopify | Yes | Yes |
| WooCommerce, Magento | Yes | Partly |
| Google Ads | Yes | Yes |
| Meta ads | Yes | Yes |
| GA4 | Yes | Yes |
| Search Console | Yes | Not found |
| Xero | Yes | Not found |
| HubSpot | Yes | Partly |
| MCP server or API | Yes | Yes |
| QuickBooks | Coming soon | Not found |
| Marketplaces | Amazon Advertising; others in development | Amazon, Walmart and Target, plus wholesale and retail data |
Agencies: Armadello and Daasity
| Agencies | Armadello | Daasity |
|---|---|---|
| Many client businesses in one account | Yes | Partly |
| Price for agencies | £25 a client a month | |
| White label | From January 2027 | Not found |
Company: Armadello and Daasity
| Company | Armadello | Daasity |
|---|---|---|
| Built by | Anicca AI & Insights Ltd | Independent; CEO and co-founder Dan LeBlanc, CFO and co-founder Sean Corson |
| Based in | Leicester, UK | Not stated on its site |
| Founded | 2025 | 2017 |
| Support | UK phone support | GDPR compliance listed on Shopify |
What Daasity does well.
- DTC, Amazon, wholesale and retail data in one place
- Forecasting and a managed data warehouse
- An AI analyst and MCP server
Armadello or Daasity: questions answered.
What is the difference between Armadello and Daasity?
Daasity describes itself as: One platform that connects sales, inventory and marketing. It is built for consumer brands selling direct, on Amazon, wholesale and in retail. Armadello brings ecommerce, marketing and finance data into around 100 ready-made reports, with Ask Arnie, the AI analyst, and adds competitor prices for each product, a scored audit every month, your Xero figures next to your ads and your shop.
How much does Daasity cost compared with Armadello?
Daasity: Flat plans from $1,499 a month on its website; Enterprise custom (from its pricing page, checked in November 2026). Armadello: Lite £49 a month, Marketing £250, Ecommerce £500 and Lead generation £500, with no limit on online sales, and the FiMO business suite £750.
Does Daasity monitor competitor prices?
We did not find competitor price monitoring on Daasity's own pages. Armadello compares your prices daily from Google Merchant Centre and checks competitor prices weekly, for 500 products in the Ecommerce package.
Does Daasity connect to Xero?
We did not find a Xero connection on Daasity's pages. Armadello connects Xero in the FiMO business suite, next to your sales and marketing.
Does Armadello cover wholesale and retail data?
Armadello covers your online store, marketplaces as they are added, marketing and, in FiMO, finance. Amazon Advertising is live; B&Q and other marketplaces are in development.
Looking at other ecommerce analytics tools?
Compare Armadello with Daasity on your own data.
Book a live demo and we will walk you through the platform, then connect your data with you on a live call.